EXECUTIVE COMMUNICATION COACHING
Lead like the founder your team needs.
Serranova works with women founders who are ready to stop managing and start leading — with systems, language, and presence that scale.
About Serranova
Serranova Communications was founded on a simple but powerful belief: the way you communicate as a leader is inseparable from the results you create. We partner with founders and executives to close the gap between how they think and how they’re heard.
Our work goes beyond message consulting and coaching. We build the communication infrastructure — the systems, language, and leadership presence — that earns lasting trust from teams, clients, and stakeholders. Because clarity isn’t a soft skill. It’s a competitive advantage.
Founded by Kelly Stratton Owens, Serranova brings deep expertise in executive communication, organizational culture, and leadership development to founders who are ready to lead — not just manage — at the next level.
We don’t just shape your message — we build the communications infrastructure that earns trust.
Services
Serranova Communications partners with founders to diagnose communication breakdowns, build leadership presence, and create cultures where teams want to show up and do their best work.
The Audit — Leadership Communication Diagnostic
What it is:
A 3–4 week diagnostic engagement for founders who sense communication gaps but can’t pinpoint them.
Before redesigning systems or rewriting how you communicate, you need to know exactly where it’s breaking.
Who it’s for:
Founders and early-stage leaders ready to identify their communication blind spots.
- Assess your current leadership communication patterns
- Identify where and why communication breaks down
- Receive a diagnostic report with specific, actionable insights
Outcomes:
A clear diagnostic report with specific, actionable insights and a prioritized roadmap.
The Command Table — Leadership & Team Communication Coaching
What it is:
A monthly coaching partnership for founders building a team they can lead—not just manage.
You become the leader your team follows: the one who sets direction, delegates with clarity, and says hard things without over-explaining.
Who it’s for:
Founders in the 5–50 person range transitioning from managing tasks to leading a team.
- Develop your leadership voice and communication presence
- Practice difficult conversations in a safe space
- Build systems for clear delegation and team alignment
Outcomes:
You become the leader your team trusts. Your team moves faster. You’re no longer the bottleneck.
The Long Table — Culture, Retreat & Executive Communication Partnership
What it is:
An extended monthly partnership for scaling teams ready to move beyond systems into shared culture and values.
You’ve built the structure. Now the work is embedding culture and values so they show up in how people actually work—not just what’s on a page.
Who it’s for:
Scaling teams and founders ready to intentionally shape culture and communication at a higher level.
- Design and facilitate team retreats with real outcomes
- Build shared culture and values that actually guide decisions
- Prepare your leadership team for high-stakes conversations and changes
Outcomes:
A team unified around shared purpose, culture that’s felt—not stated—and leaders equipped for what’s next.
Let’s Talk
Ready to diagnose what’s getting in the way? Reach out to start the conversation.
Frequently Asked Questions
What makes Serranova different from other consulting and coaching programs?
Because we believe that effective leadership is a direct result of effective communication, we focus on communication infrastructure — the systems, language, and leadership presence that make behavior change stick. We’re not here to make you a better version of someone else. We’re here to help you lead more clearly as yourself, set boundaries, and create a culture where every team members knows what to expect — and what’s expected of them.
Do you work with founders at all stages?
Our services are designed for founders and executives at distinct stages — from early-stage leaders identifying blind spots (The Substance Audit), to those building and leading teams (The Command Table), to scaling organizations ready to embed culture (The Long Table). We’ll help you figure out where you are and what you need.
How long does an engagement typically last?
The Substance Audit is a 4-week diagnostic engagement. The Command Table and The Long Table are ongoing monthly partnerships — most clients stay for 12 months.
Do you work with teams or just individual founders?
Both. The Substance Audit and The Command Table are primarily founder-focused. The Long Table extends to the broader leadership team — culture work, retreats, and high-stakes communication support for the whole organization.
What does the process look like when we start?
Every engagement begins with a discovery call to understand your situation, goals, and where communication is costing you. From there, we’ll recommend the right starting point and walk you through what to expect. No pressure, no sales pitch — just a real conversation.
How do I know if I’m ready to work with Serranova?
If you sense that something in how you communicate as a leader is creating friction — with your team, your clients, or yourself — you’re ready. You don’t need to have it all figured out. That’s exactly what the Substance Audit is for.